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rabbidogg
The Club

Full Name
Club Atlético de Madrid

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Nickname(s)
Indios - Indians
Los Colchoneros - the mattress makers
Los Rojiblancos - the red and whites
Los de La Rivera del Manzanares - those of the river Manzanares

Founded
1903

Stadia
Vicente Calderón, Madrid, Spain

President
Enrique Cerezo Torres

General Manager
Miguel Ángel Gil Marín

Head Coach
Javier Aguirre

Historic Players
Hugo Sanchez, Abelardo, Garate, Jimmy Floyd Hasselbaink, Kiko Narvaez, Luis Aragones, Luis Pereira, Manolo, Rivilla, Bernd Schuster, Fernando Torres, Ufarte, Christian Vieri, Jose Luis Perez Caminero, Diego Simeone

Rival Clubs
Real Madrid, Barcelona

Address
Paseo Virgen del Puerto 67 Estadio Vicente Calderon, Puerta 4 ES - 28005 MADRID

E-mail comunicación@clubatleticodemadrid.com
Telephone +34 913 664 707
Fax +34 913 653 847

Official Website
http://www.clubatleticodemadrid.com/

Sponsors
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rabbidogg
Stadium & Facilities Information


Current Stadium Vicente Calderón (formerly Estadio Manzanares)
Capacity 54.851
Inauguration 1966
Pitch Dimensions 105m x 70m
Other Facilities Ciudad Deportiva de Majadahonda (Sports Academy)
Address po Virgen del Puerto, 67 - 28005, Madrid, Spain

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The Vicente Calderón Stadium (Spanish: Estadio Vicente Calderón) in Madrid, Spain, is located in the heart of Madrid by the banks of the River Manzanares. The stadium was originally called Estadio Manzanares, but was later changed to Vicente Calderón after the famous Atlético club president.

The Vicente Calderón Stadium regularly holds international matches of the Spanish national team. It has a capacity of 54,851 and was given the UEFA 5 star stadium rating in 2003.

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The club train ay Majadahonda Training Complex (Ciudad Deportivo de Majadahonda). The training ground is situated 20km on the outskirts of Madrid. The centre has many training pitches, both grass and artificial, and a gym. The facilities are also used by Atletico's youth teams. Further information:
  • 2 Grass Pitches
  • 2 Artificial Pitches
  • Ministadium (see Atletico B)

rabbidogg
The Playing Kit

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Home Colours Red & White Stripes------------------------Away Colours Yellow & Blue Stripes


Atlético currently wears its famous red-and-white stripes at home, while wearing blue-and-white on the road. The kit has been made by Nike for about 6 years, as Nike wants to provide competition against Real, who have a deal with Adidas. The current shirt sponsor is Kia Motors. Previously, the club was sponsored by Columbia Pictures, who would change the shirt sponsor's logo (and occasionally the shirt itself, as they did with the away shirt when Spider-Man 2 was in cinemas) to a current film that Columbia had released. Because shirts would have to be introduced and removed from shops at a very fast pace to keep up with film releases, Nike decided to not include a sponsor's logo on replica shirts made from 2002 to 2005.

Previous shirt makers:
  • 1985-1998 Puma
  • 1998-2001 Reebok
Previous shirt sponsors:
  • 1989-1990 Mita
  • 1991-1993 Antena 3
  • 1994-1996 SEAT/Marbella
  • 1996-1997 Bandai/Tamagotchi
  • 1997-1999 SEAT/Marbella
  • 1999-2000 no sponsor
  • 2000-2003 Idea
  • 2003-2005 Columbia Pictures (Movies advertised on the shirt included: S.W.A.T., Big Fish, Hellboy, Spanglish, Resident Evil 2: Apocalypse and Spider-Man 2)
rabbidogg
The Honours List


Trophies
Spanish Primera División 9
1939-40, 1940-41, 1949-50, 1950-51, 1965-66, 1969-70, 1972-73, 1976-77, 1995-96

Copa del Rey 9
1960, 1961, 1965, 1972, 1976, 1985, 1991, 1992, 1996

Intercontinental Cup 1
1974

European Cup Winners' Cup 1
1962

Spanish Segunda División 1
2001-02

Supercopa de Espańa 1
1985

Campeonato del Centro 4
1920-21, 1924-25, 1927-28, 1939-40


Roll of Honour
9 Participations in UEFA Champions League
18 Participations in UEFA Cup
68 seasons in La Liga
6 seasons in Segunda División
1 Participation in Intertoto Cup
9 Participations in Cup Winners Cup



Intercontinental Cup 1974 - Match Summary

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With the 1974 European Champions Bayern Munich refusing to participate in the Intercontinental Cup, alleging fixture congestion, it fell to Atletico Madrid , as runners-up, to fly the flag for the Old Continent against the reigning South America Champions Independiente de Avellaneda. With their Liga campaign already in full swing, the red-and-white party travelled to Buenos Aires for the first leg. In a lacklustre affair, the Spaniards set their stall out to defend and the Argentines were only able to convert one chance. A single goal from Balbuena put the tie on a knife-edge ahead of the return match.

On 12 April 1975 , the Vicente Calderon stadium was awash with colour, and a wall of noise enveloped the ground right from the first whistle. Irureta levelled the tie in the first half with a superb header, with Ayala’s goal five minutes from time capping a bravura display from the home side and sending the 50,000 fans into raptures.

Key player
In the all-important return match, one player’s performance would earn him legendary status among a generation of Atletico fans. Team captain Adelardo grabbed the game by the scruff of the neck and bossed the centre of the park, launching wave after wave of attack. It was he who instigated the moves that lead to both goals, and he who received the loudest cheer from delirious Atletico fans when he hoisted the trophy aloft.

“The Intercontinental is a very prestigious competition in South America . The atmosphere when we went to Buenos Aires was incredible. The Independiente fans never stopped cheering their team on. We managed to get a decent result, and in the return game we were able to turn the tie around. It was my job to mark Independiente’s danger man, Bochini, who was thought to be one of the best players in the world at the time,” recalls Adelardo. He did his job well, preventing the Argentine star from getting a sniff at goal.

Coach
Coaching Atletico de Madrid in that thrilling final was none other than Madrid-born Luis Aragones. The previous season he had been the team’s centre-forward, only hanging up his boots a mere five months before the historic Intercontinental Cup tie. "I’ll still be just one of the lads but the players will need to understand my new responsibilities," he said as he took over the coaching duties from his mentor Juan Carlos Lorenzo.

As a player, Aragones had been the epitome of commitment and was able to instil this fighting spirit into his new charges. He was one of the best Spanish players of the 60s and 70s, turning out for eight different teams, although he played his best football in the red and white of Atletico. His medal collection includes one La Liga title, four Spanish Cups and one Supercup, as well the Pichichi award for top goalscorer in the Spanish league in the 1969/70 season which he shared with Amancio and Garate.

Nicknamed “The wise man of Hortaleza” because of the neighbourhood he grew up in and his vast experience, he has coached 9 Spanish first division clubs since 1975. These include FC Barcelona, Valencia CF, Real Betis and, of course, Atletico. He is one of the most highly-rated and distinguished coaches in Spain and is currently head coach of the Spanish national team.
rabbidogg
The History of Club Atlético de Madrid


Athletic Club de Madrid

The club was originally founded on April 26th 1903 as Athletic Club de Madrid by three Basque students living in Madrid. The founders saw the new club as a branch of Athletic Bilbao. In 1904 they were joined by dissident members of Madrid FC. They began playing in blue and white, as did Athletic Bilbao, but by 1911 they were playing in their current colours. The reason the club changed colours is not known for certain. However one theory is that red and white striped tops were the cheapest stripes to make because the same combination was used to make bed mattresses. The left over cloth was easily converted into football shirts. Although both Athletic Bilbao and Athletic Madrid started out with blue and white stripes, the discovery of a cheaper option probably persuaded them to change. The Madrid club did it first and they became known as los colchoneros - the mattress makers.

In 1921 Athletic Madrid became independent of Athletic Bilbao and by 1923, the club built its first stadium, the Metropolitano. During the 1920s Athletic won the Campeonato del Centro three times and in 1921 and 1926 they were Copa del Rey runners-up. Based on this record, they were invited to join the Primera División of the inaugural La Liga in 1928. During their debut La Liga season the club were managed by Fred Pentland. However in 1930 they were relegated to the Segunda División. They briefly returned to the Primera División in 1934, again with Pentland in charge. The club were relegated again in 1936 after Josep Samitier took over in mid-season from Pentland. However the Spanish Civil War gave the club a reprieve and both La Liga and Athletics relegation were postponed.

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The Metropolitano


Athletic Aviacion de Madrid

By 1939, when La Liga had resumed, Athletic had merged with Aviacion Nacional of Zaragoza to become Athletic Aviacion de Madrid. Aviacion Nacional had been founded in 1939 by members of the Spanish Air Force. They had been promised a place in the Primera División for the 1939-40 season, only to be denied by the RFEF. As a compromise this club merged with Athletic, whose squad had lost eight players in the Spanish Civil War. The team were awarded a place in the 1939-40 Primera División only as a replacement for Real Oviedo whose ground had been damaged during the war. With Ricardo Zamora as manager, the club subsequently won their first La Liga in 1940 and then retained the title in 1941.

In 1941 a decree issued by Franco banned teams from using foreign names and the club became Atlético Aviacion de Madrid. In 1947 the club decided to drop the military association from its name and settled on its current name Club Atlético de Madrid. The same year saw Atlético beat Real Madrid 5-0 at the Metropolitano, to date their biggest win over their rivals.


The Golden Age

Under Helenio Herrera and with the help of Larbi Benbarek, Atlético won La Liga again in 1950 and 1951. With the departure of Herrera in 1953, the club began to slip behind Real Madrid and CF Barcelona and for the remainder of the 1950s they where left to battle it out with Atlético Bilbao for the title of third team in Spain.

However during the 1960s and 1970s, Atlético Madrid seriously challenged CF Barcelona for the position of second team. The 1957/58 season saw Fernando Daucik take charge of Atlético and he led them to second place in La Liga. This resulted in Atlético qualifying for the 1958/59 seasons European Cup since the winners, Real Madrid where the reigning European champions. Inspired by Brazilian centre-forward Vavá and Enrique Collar, Atlético reached the semi-finals after beating Drumcondra, CSKA Sofia and FC Schalke 04. In the semi-finals they met Real Madrid. Real won the first leg 2-1 at the Bernabéu while Atlético won 1-0 at the Metropolitano. If away goals had counted double Atlético would have progressed to the final. However the tie went to a replay and Real won 2-1 in Zaragoza.

Atlético, however, gained their revenge when, led by former Real coach José Villalonga, they defeated Real in two successive Copa del Generalísimo finals in 1960 and 1961. In 1962 they won the European Cup Winners Cup beating Fiorentina 3-0 after a replay. In 1963 they reached the final of the same competition again, this time losing 5-1 to Tottenham Hotspur F.C.. Enrique Collar, who continued to be an influential player during this era, was now joined by the likes of midfielder Miguel Jones and midfield playmaker Adelardo.

In 1968 Atlético changed his Metropolitano Stadium for an state of the art venue, Estadio del Manzanares, later renamed to Estadio Vicente Calderón, after the best ever Chairman Atlético had.

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President Vicente Calderón in Stadium Vincente Calderón


Unfortunately for Atlético fans their best years coincided with a great Real Madrid team. Between 1961 and 1980, Real Madrid dominated La Liga with the club winning the competition 14 times. During this era only Atlético offered Real any serious challenge, winning La Liga titles in 1966, 1970, 1973 and 1977. They were also runners-up in 1961, 1963 and 1965 and won the Copa del Generalísimo again in 1965, 1972 and 1976. In 1965, when they finished as La Liga runners-up to Real after an intense battle for the title, Atlético became the first team to beat Real at the Bernabéu in eight years.


European Cup Finalists

Significant players from this era included the now veteren Adelardo and regular goalscorers Luis Aragonés, Javier Irureta and José Eulogio Gárate. The latter won the Pichichi three times in 1969, 1970 and 1971. In the 1970s Atlético also recruited several Argentine employees, signing Ruben Ayala, Panadero Diaz and Ramon Heredia, as well as coach Juan Carlos Lorenzo. Lorenzo believed in discipline, caution and disrupting the opponents’ game. Although controversial, his methods proved successful and after winning La Liga in 1973, the club reached the European Cup final in 1974. On the way to the final Atlético knocked out Galatasaray, Dinamo Bucharest, Red Star Belgrade and Celtic. In the away leg of the semi-final against Celtic, Atlético had Ayala, Diaz and substitute Quique all sent off during a hard fought encounter. Despite this they still managed a 0-0 draw and then won the return leg 2-0 with goals from Gárate and Adelardo. However the final at the Heysel Stadium proved to be a heartbreaker for Atlético. Against a Bayern Munich team that included Franz Beckenbauer, Sepp Maier, Paul Breitner, Uli Hoeness and Gerd Müller, Atlético played above themselves. Despite missing Ayala, Diaz and Quique through suspension, they went ahead in extra-time with only seven minutes left. Aragonés scored with a superb, curling free-kick that looked like the winner. However in the last minute of the game Bayern defender Georg Schwarzenbeck equalised with a stunning 25 yarder that left the Atlético goalkeeper Miguel Reina motionless. In a replay, back in the Heysel, two days later Bayern won 4-0.


The Aragonés Years

Shortly after the defeat in the European Cup, Atlético appointed their veteran player Luis Aragonés as coach. Aragonés subsequently served as coach on four separate occasions (1974-80, 1982-87, 1991-93 and 2002-03). His first success came quickly. Bayern Munich had declined to participate in the Intercontinental Cup and as runners-up, Atlético were invited instead. Their opponents were Independiente of Argentina and, after losing the away leg 1-0, they won the return leg 2-0 with goals from Javier Irureta and Ruben Ayala. Aragonés subsequently led the club to further successes in the Copa del Rey in 1976 and La Liga in 1977.

During his second spell in charge, Aragonés led the club to second in La Liga and a Copa del Rey in 1985. He received considerable help from Hugo Sánchez who scored 19 La Liga goals and won the Pichichi. Sánchez also scored twice in the Copa final as Atlético beat Athletic Bilbao 2-1. However Sánchez only remained at the club one season before he move across the city to Real Madrid. Despite the loss of Sánchez, Aragonés went on to lead the club to success in the Supercopa de Espańa in 1985 and then guided them to the European Cup Winners Cup final in 1986. However Atlético lost their third successive European final, this time 3-0 to Dynamo Kiev.


The Jesús Gil Years

In 1987 Jesús Gil became club president. Atlético had not won La Liga for ten years and were desperate for success. Gil spent heavily, bringing in a number of expensive signings, most notably Paulo Futre. However the title proved elusive and Gil developed a reputation for his ruthlessness. He hired and fired a number of managers, including César Luis Menotti, Ron Atkinson, Javier Clemente and a returning Luis Aragonés, in pursuit of success. In 1996 Radomir Antic, with a squad including José Luis Caminero, Diego Simeone, Milinko Pantic, Juan Manuel López and Kiko, finally delivered. Atlético won a La Liga/Copa del Rey double. However this success produced no change in the Gil strategy and although Antic survived three consecutive seasons in charge he was replaced in 1998 by Arrigo Sacchi. Antic returned briefly in 1999 only to be replaced by Claudio Ranieri. The spending also continued with Christian Vieri and Juninho arriving in the late 1990s. The 1999/00 season proved disastrous for Atlético. Ranieri was sacked with the club heading towards relegation and the return of Antic for a third time failed to prevent the inevitable. Despite reaching the Copa del Rey final, Atlético were relegated.


New Life Under Cerezo

Atlético spent two seasons in the Segunda División, narrowly missing out on promotion in 2001 before winning the Segunda División championship in 2002. In May 2003, at the culmination of a torrid season back in the Primera, Gil resigned as Atletico's president after 16 years at the helm, and died following a stroke in 2004. His position was taken by Enrique Cerezo. Since promotion, the Club has never been close to his usual records, and history has repeated itself for the last four years with high early season expectation, but below-par on pitch performances.

After the 2005/06 campaign, Atletico finished 10th and were without a manager. Former Mexico World Cup Manager Javier Aguirre was handed the job and he eventually began a revolution at the club. Aguirre soon puled off the signing of the summer as 18 year-old Argentine playmaker Sergio "Kun" Aguero was bought from Independienete for €23,000,000. This signalled something of a fresh start for the promising, underachieving Atleti squad, and with much promise within the side and manager of great repute, who would bet against them being there or thereabouts come the end of the season?
rabbidogg
It looks like we've signed a new sponsorship deal with Japanese microchip manufacturers 'Kyocera'. The squad held a press photography sesson during training this week showing off the new sponsor as a small logo on the back of the shirt. Notice once again, the stripes are back!

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Me may be selling our club out, but we're gaining even more revenue to spend on strengthening the squad either in the January window or next summer. With the choice of sponsor also, it look likes we're really trying to cash in on the Far Eastern market. All good news for Clube Atletico de Madrid.
rabbidogg
Yeah help yourself smile.gif I may delete old posts from time to time to keep it clean though, if you don't mind?

Muj and I put quite alot of work into the pinned topics so please have a good read of them thumbsup.gif
Nacho Camacho
Pablo Ornaque presents the new Atletico Madrid Museum logo.

The new logo for Atletico Madrid’s museum was presented in a simple event which took place in the VIP room of the Vicente Calderón Stadium on Tuesday 26th September. Pablo Ornaque, the museum’s curator, explained the reasons behind the emblem, which features the first Club shield and the present one, as well as the wings from Atlético Aviación together with a big ‘M’ in the shape of a gate.

Emilio Gutiérrez, General Director of Publicity and Communication, presented the event, which was also attended on behalf of Atletico Madrid by the General Director, Carlos Pérez Font, the General Director of the Members’ Department, Fernando Fariza, and the President of the Atletico Madrid Foundation, Enrique Collar.

Emilio Gutiérrez emphasised the privilege of hav1ng Pablo Ornaque to help “construct one of the historic dreams of Atletico Madrid.” before Pablo Ornaque himself spoke.

Ornaque, who amongst other awards has the Olympic Order, welcomed the presence of the Honourable President of the International Olympic Committee, Juan Antonio Samaranch and then went on to explain the make up of the new shield.

“Wanted to capture the idea of the knave, knight and king of Atletico Madrid. It appears under the original emblem of the Club. The wings, for the help of Atlético Aviación. We still believe them to be close to us but they are in the shadow because they are military symbols. And, lastly, the Atletico shield is in the middle”.

He made it very clear that his objective was to “value the natural force that the Club has and it is time to leave the image of clowns or failures behind. Atletico is a huge Club, it has 18 national titles and 2 European ones”.

Ornaque also spoke on what visitors to the museum can expect. “The Atletico Madrid Museum will be the best sporting museum in Madrid, and one of the top six or eight in the world of football. I have made a donation of over 600 articles related to the Club. I have given 45 years of collecting related to Atletico Madrid. I have highlighted an original football from 1903 and boots from that time. Madrid should come and see it as a cultural exhibition”.

The presentation was rounded off with Pablo Ornaque’s declaration that “the new Museum will have triple the space [of the current one] and we are going for more. The 27th of September is only the beginning”.





On the link are a lot of pictures from this event.


Update :

Atletico Madrid to inaugurate Museum Wednesday at 17.00
The official inauguration of the Atletico Madrid Museum is to take place at 17.00 in the Vicente Calderón Stadium. The event will be attended by Atletico Madrid President, Enrique Cerezo, Managing Director, Miguel Ángel Gil, and the players of the first team squad.

In addition, Pablo Ornaque, the museum curator, will also be present as will José Antonio Samaranch, Honourable President of the International Olympic Committee (C.O.I.).

Entrance to the inauguration will be through gate 23 of the Vicente Calderón Stadium.

ClubAtleticodeMadrid.com
Nacho Camacho
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Javier Aguirre attended the presentation of the Teletón Foundation in Spain


Javier Aguirre attended the social program that the Mexican Foundation, Teletón, presented in the Hotel Villa Real de Madrid to the Spanish community. Along with the Atletico coach were Enrique Marí, in charge of the Teletón Foundation in Spain, Martín Orbea, marketing director of Coronita, and Alejandro Carballos, president of the Association of Mexican Residents in Spain.

The Teletón Foundation, which is dedicatd to the rehabilitation of handicapped children in Mexico, has iniciated a social program here in Spain with the goal of informing and raising the awareness of the Spanish society in regards to infant disability in Mexico and raising funds for the centre that they’re constructing in Chiapas.

The history of Teletón began in Mexico in 1997 at the hand of the television channel Televisa. The organizers wanted a national unity project with the objective of reuniting all their citizens around Mexican values for a single cause: the rehabilitation and integration of children and youth with motor-skill problems.

Now they’ve decided to get involved in our country and starting tomorrow, more than 2.000 collection boxes will be distributed in Mexican restaurants throughout Madrid and Barcelona to raise funds for the Foundation.

Upon the conclusion of the presentation, Javier Aguirre took the opportunity to comment to those present that “from my position I feel obligated to ask you all for your cooperation. I visited a centre in my country and I was surprised by the incredible amount of work that they are doing. There are very lovely people helping those most in need. We have to add more people to this noble cause. We must keep in mind that there are many people who live on 1 euro per day and who don’t have enough resources to help their children who suffer from one type of disability or another”.




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Atletico de Madrid has a new bus

Atletico de Madrid’s first team now has a new bus at their disposal. It’s a personalized vehicle from the prestigious firm “Esteban Rivas”, in which Javier Aguirre and his players will make all of their journeys, both in the capital when they have practice or home matches and outside of Madrid when they are together in another city.

The bus is of an intense red with white lines that recall the Atletico Centenary logo. Besides, there appears a spectacular silhouette of a footballer in an acrobatic position on the sides, which represents the squad in its entirety.

Of course, the sponsors that have placed their money on the ‘Atletico ded Madrid brand’ are also represented on the bus, beginning with ‘KIA motors’, followed by ‘Kyocera’, and finishing with ‘ASISA0, ‘Mahou’, and ‘Banesto’.

Some pics of the new bus in here
rabbidogg
That;s massive news for the club. A new bus; brilliant biggrin.gif

It looks dazzling inside though biggrin.gif
Nacho Camacho
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Don Enrique Cerezo announces the opening of a Foundation School in Tetuán (Morocco)


After lots of preparation and many hours of work organizing the minutest details, the grand moment arrived and the dream of opening the New Tetuan Sports Complex is going to come true. The arrival of Don Enrique Cerezo in Morocco was experienced with the expectation that is reserved for someone who presides over a grand club. His official visit generated enormous enthusiasm amongst both the authorities and the locals because the Moroccans have seen the sincere interest that Atletico has shown in them, and they responded by giving the visitors the welcome they deserved, full of warmth and affection.

The President of Atlético de Madrid, Don Enrique Cerezo, handed over a commemorative plaque marking his presence at the opening of what will be the New Atlético Tetuán Sports Complex in which the ‘Atlético de Madrid Foundation’ will found a school where the smallest of children will be able to enjoy and learn to play their favourite sport.

This act represented the pinnacle of a two-day visit made by the Atletico director which began on Monday 17 December in the neighboring country to re-launch the historical tie that Atlético de Madrid maintains with Atlético Tetuán through an important athletic project. It was a very important visit in which Don Enrique Collar, President of the ‘Atlético de Madrid Foundation’, Don Fernando García Abásolo, Vice-President of the Economic Area, Don Lázaro Albarracín, Vice-Presidentof the Social Area, Don Javier Lezcano, General Director of the Foundation and Don Vicente Temprado, President of the Madrid Football Federation, also attended.

The President of Atlético de Madrid and the representatives of the Atletico organization first headed for the residence of Mr. Wally, the principle authority of the region, who welcomed them in representation of His Majesty the King, keeping with the old local tradition of receiving guests in their own homes.

Mr. Wally welcomed all of the assistants and congratulated Atlético Tetuán “for having gotten Atlético de Madrid to corroborate with us and come here to our country to participate in an important project. The Atletico Club has open-doors to Morocco, both from the athletic and business points-of-view, to carry out whatever type of collaboration they see fit”.

The President of the Moroccan Football Federation, Sr. Guertili, also stated his total support for this initiative and affirmed that “I hope that President Enrique Cerezo becomes the Moroccan ambassador in Spain, so that other clubs follow the example given by Atlético de Madrid and decide to undertake these types of collaborations between clubs of different countries”.

After this official visit, the delegation took off for the location where construction will begin in summer 2008 on the New Sports Complex. It was there that the President announced the opening of the future ‘Atletico de Madrid Foundation’ School, which represents an important step in the expansion that the Club’s Foundation is carrying out to broaden its frontiers. To put a stamp on this important moment, a plaque given by Don Enrique Cerezo and Don Enrique Collar to the President of the Moroccan Club, Abdelanek Abrovn, was shown as a keepsake of such a special day, and afterwards, the directors met at midfield of the adjacent pitch to unfurl an Atletico de Madrid flag and take an honorary kick-off to symbolize the setting in motion of this grand project.

After placing the first stone of the future Atletico de Madrid School, Don Enrique Cerezo took advantage of the occasion to share his satisfaction with the agreement reached with those present, and to thank his Moroccan friends for the way in which they welcomed him. “It’s really a pleasure to come here, where people love you, respect you and admire you, and you can tell that Atletico is big here in Tetuan. I hope that we’re able to keep this magnificent relationship alive for a long time. There are two winners with this accord, Atlético de Madrid and Atlético Tetuán, and I wish you all great triumphs and I hope that your dreams come true, such as the one that is the Sports Complex”.
Nacho Camacho
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Club Atlético de Madrid obtains the class of Renowned Brand in Spain


The Spanish Forum of Renowned Brands (FMRE) has accepted the inclusion of Club Atlético de Madrid into this prestigious institution. This forum is an initiative of the leading brands that have developed an alliance with public administrations to strengthen and defend Spanish brands. The Board of Directors of FMRE, presided over by José Luis Bonet, unanimously approved the inclusion of Atlético de Madrid as a brand member.

In order to belong to this association, it’s indispensable to have an excellent reputation and for the origin or image of the brand to be Spanish. The main criteria for admission are therenown/visibility of the brand and the level of internationalization, along with leadership and the size of the company or organization. All of this information can be found (in Spanish) at the web page (http://www.marcasrenombradas.com).

Club Atlético de Madrid is the third football club to be admitted to this outstanding forum, joining Real Madrid Club de Fútbol and Fútbol Club Barcelona. Many other businesses from important sectors form the rest of this forum, including outstanding companies such as the following: Acciona, Adolfo Domínguez, BBVA, Calvo, Campofrío, Chupa Chups, Codorniu, Grupo Cortefiel, El Corte Inglés, Freixenet, Garrigues, Gas Natural, Iberdrola, IESE, Inditex, Grupo Leche Pascual, La Caixa, Lladró, MAPFRE, Osborne, RENFE, Pescanova, Repsol and Telefónica.

Founded in 1999, this forum has more than 70 members that have promoted the participation of other competent public administrations, driving the new brand law and promoting the Spanish Icex brands support plan. In addition, it’s accredited important personalities of civil society as Honorary Ambassadors of the Spanish Brand.

On the other hand, the Spanish Forum of Renowned Brands proposes and develops measures of public support for the internationalization of Spanish companies and brands, carrying out annual formative activities as a means of publicity, such as releasing prestigious publications in which its members participate in an active and preferential manner.


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